Funding Strategies for Early Startups with Liz Van Zyl from Tractor Ventures

Funding is a focus of so much conversation in the startup space, and yet so many ventures fail because founders don’t understand how to match their ideas to a commercial model that can indicate the right approach to funding. 

In this episode we’re joined by Liz Van Zyl, a highly experienced entrepreneur and founder who has recently joined Tractor Ventures as their Head of Partnerships. We discuss the challenges and misunderstandings around funding for early startups, and Liz introduces the idea of a “Funding Stack” as a way for founders to build a more effective funding strategy. 

Linkedin: https://au.linkedin.com/in/liz-van-zyl

Website: https://www.tractorventures.com/

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The Bootstrap is a production of Hieland Road for The Product Bus. It was developed by Scotty Allen and Declan Magee. Our producer is Sammy Perryman with assistance from Portia McEwan.

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