📝 Google Ads PPC is evolving faster than ever — and businesses that don’t adapt are leaving money on the table. In this episode, Michael Elliott , a Top 1% Upwork freelancer and founder of a multi-million-pound performance agency, reveals how AI for PPC , speed to lead , and smart automation can transform your ad results. If you’ve been struggling with slow lead follow-up, wasted ad spend, or inconsistent campaign performance, this conversation is packed with answers. Michael breaks down exactly how to build PPC automation that drives conversions, integrate two-way SMS for faster client response times, and apply AI marketing to your Google Ads PPC workflows so you can scale efficiently — not expensively. He also shares his journey from £3,000 in savings to managing £21M+ in ads, offering real-world insights for entrepreneurs , freelancers, and marketers who want practical systems that actually move the needle. By the end of this episode, you’ll have a clearer roadmap for turning every click into a conversation — and every conversation into a sale. 👉 Watch now to unlock smarter performance marketing strategies that align with your goals and your audience’s needs. ⏱️ TIMESTAMPS (19:54 total) 00:00 – Intro: Google Ads PPC, AI, and automation 01:02 – Michael’s backstory: from broke to business builder 03:15 – Early challenges & what sparked AdTrain 05:42 – Managing £21M+ in ad spend & scaling PPC 07:18 – The power of speed-to-lead and how it changes everything 09:30 – Building PPC automation that actually works 12:04 – Using AI for PPC : real examples & tools 14:20 – Why Upwork freelancing can fast-track your business 16:55 – The future of Google Ads PPC and AI marketing 18:50 – Final insights & how to connect with Michael 🔖 HASHTAGS #GoogleAds #PPC #AIMarketing #MarketingAutomation #SpeedToLead #Entrepreneurship #Upwork #LeadGeneration #PerformanceMarketing To check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphd Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd We couldn’t do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/support Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to check out our bookstore, e-courses, and workshops: https://www.drchrisloomdphd.com/shop Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p For audiobooks, visit: https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1F Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow our Blog: https://www.drchrisloomdphd.com/blog Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18 Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Subscribe to our email list: https://financial-freedom-podcast-with-dr-loo.kit.com/ Thank you to all of our sponsors and advertisers that help support the show! Financial Freedom for Physicians, Copyright 2025
