As AI Overviews begin to dominate Google search results, marketers face a stark new reality: fewer clicks, fuzzier attribution, and a fundamental shift in how users discover and engage with content. In this episode of The AI Advertising Podcast , host Diego Pineda unpacks the rise of AI-powered search and what it means for the future of advertising. You’ll hear from: Greg Boone, CEO of Walk West, Michael Shang, SVP of Advertising Technologies at StackAdapt