In this week's episode of Talk Dirt To Me , we sit down with Jorge Azevedo, CEO of Fermented Food Holdings, the powerhouse behind iconic fermented brands like Wildbrine, Bubbies, Flanagan Farm, Hawthorne Foods, Saverne, and Silver Floss. Jorge pulls back the curtain on the booming fermented food industry, sharing how they source thousands of acres of fresh cabbage from local American farmers to create premium sauerkraut and naturally fermented pickles all without vinegar. We dig into: Why salt is the most critical ingredient in true fermentation How Fermented Food Holdings partners with U.S. farmers to grow massive volumes of cabbage and produce The difference between real fermentation and vinegar-based pickles How diversification into fermented foods could open new doors for farmers looking to expand their operations From the farm field to your refrigerator, Jorge explains how they keep quality high, freshness real, and flavor unbeatable. Whether you're a farmer, food entrepreneur, or fermentation fan, this is a fascinating look at one of America's fastest-growing food sectors. Support the Show & Your Tractor Cab : Head over to https://tractormat.link/td2m and use the code TALKDIRT to save 15% on an American-made floor mat built tough for your tractor. Go check out Agzaga! It is the ultimate online farm store. American owned and operated. Go check out their site and get what you need. Be sure to use the code TalkDirt20 to get $20 off your order of $50 or more! Visit them at: https://agzaga.com 👉 Listen now, hit subscribe, and leave Logan and Bobby Lee a 5-star review to keep the dirt talk rolling every week! Follow us on social media: Talk Dirt to Me Instagram: https://www.instagram.com/talkdirtpodcast/ Bobby Lee: Facebook- https://www.facebook.com/search/top?q=hurricane%20creek%20farms Instagram- https://www.instagram.com/hurricanecreekfarm/ YouTube- https://www.youtube.com/c/HurricaneCreekFarms Logan: Facebook- https://www.facebook.com/LHFarmsTN Instagram- https://www.instagram.com/lo.hanks/ YouTube- https://www.youtube.com/channel/UCqYpTjKQtOMABFOc2Aw3_Ow
