In today’s episode, we’re exploring the implications of self-ordering within coffee and hospitality. From QR codes and mobile apps to kiosks and premium vending, the ordering experience is becoming increasingly digital and putting more control into the hands of consumers than ever before. But what are the business benefits of digital and self-ordering systems? Do customers really spend more when they place the order themselves? And crucially, what does this digital shift mean for the human element of hospitality? We’ll speak with Mariam French, Marketing Director, Leon , Liam Crooks, Managing Director EMEA, Lightspeed , and Vince Kelders, Group Category Leader Hot Drinks, Selecta . Credits music: "Bare Minimum" by Daisy Peacock in association with The Coffee Music Project and SEB Collective . Tune into the 5THWAVE Playlist on Spotify for more music from the show Sign up for our newsletter to receive the latest coffee news at worldcoffeeportal.com Subscribe to 5THWAVE on Instagram @5thWaveCoffee and tell us what topics you'd like to hear
