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In this episode of Podcast Insider, Dave Clements, MacKenzie Bennett and Mike Dell discuss the rise and influence of celebrity podcasts, why some make the transition to podcasting successfully while others struggle, and how these shows can shape expectations for new podcasters.
The conversation explores the popularity of celebrity interview shows, the teams and resources often working behind the scenes, and the advantage that comes with already having an established audience. But celebrity status doesn’t guarantee a successful show — interviewing, storytelling and creating something people want to return to still require skill.
They also look at the positive impact celebrities have had on podcasting by bringing new listeners into the medium and helping make podcasts more mainstream.
Most importantly, independent podcasters shouldn’t feel like they need to copy what celebrities are doing. Podcasting remains a place where original ideas can find an audience, and success doesn’t have to mean massive ad deals or millions of listeners.
Whether you’re inspired, annoyed or completely indifferent to celebrity podcasts, there’s one takeaway: use other shows for inspiration, but make something that’s your own.
Learn more and find additional podcasting resources at PodcastInsider.com, and visit the Blubrry Podcasting YouTube channel for more podcasting videos.